Connect to Your Customers With Social Media - Free Webinar

In association with Citrix, The Institute for International Research invites you to join us for a one hour complimentary Web Seminar.

Social Business: How to Create a Holistic Approach to Social Media
- Alex Beauchamp, Senior New Media Manager, Citrix Online

Thursday, June 16, 2011 1:00 - 2:00 PM EDT

Reserve your Webinar seat now

When it comes to social media, there's no single "right way" to use it for business. Within its channels companies of all sizes can engage with prospects and customers to drive sales and provide services in a variety of ways.

What matters, however, is that the social media experience your business provides be consistent across the board. A holistic approach is the key to a successful social media program.

Join industry expert Alex Beauchamp to understand the many components of social business and learn how to put them all together into a cohesive plan that best reflects your organization's personality and value.

In this webinar, you will learn how to:
• Engage and monitor in the social space
• Use reporting metrics, insights and advocates
• Create social content and execute social campaigns
• And more...

Title: Social Business: How to Create a Holistic Approach to Social Media
Date: Thursday, June 16th, 2011
Time: 1:00 - 2:00 PM EDT

Register Now. After registering you will receive a confirmation email containing information about joining the Webinar. This web seminar is sponsored by Citrix.

About Citrix Online:
Citrix Online provides secure, easy-to-use online solutions that enable people to work from anywhere with anyone: GoToMyPC® for remote access, GoToAssist® for remote support, GoToMeeting® for online meetings and GoToWebinar® for larger Web events. A division of Citrix Systems, Inc. (Nasdaq: CTXS), the company is based in Santa Barbara, California.

About The Institute for International Research:
The Institute for International Research (IIR) is the world's largest conference company and has been the leader in the provision of business information for over 25 years. IIR produces over 5,000 events annually through its network of offices in over 35 countries.