Tuesday, February 25, 2014

The Secrets Behind a Successful Customer Experience Strategy

According to the Customer 2020 Report, the customer of the future will be more informed and in charge of the experience they receive.

They will expect you to know their individual needs and personalize their experience. Immediate resolution will not be fast enough as customers will expect you to proactively address their current AND future needs.

At the 2014 Total Customer Experience Leaders Summit, we examine the power of today's customer-driven world to develop a strategy to deliver an integrated customer experience by focusing on four key content pillars - Linking, Design Thinking, Synthesis, and Data Mapping.

Total Customer Experience Leaders Summit 2014
April 9-11, 2014
Trump International Beach Resort
Miami, Florida

Download the brochure for the full agenda: http://bit.ly/1ffN4Qo

Join our keynotes as they address the main themes of the Customer Experience process:

Linking - Explore how to connect attitudinal metrics to behavioral data across the enterprise.
Personal Intelligence: The Power of Personality at Work
John D. Mayer, Renowned Professor of Psychology, The University of New Hampshire and Author, Personal Intelligence

Design Thinking - Go beyond transaction and strategize a new way forward.
The Crazy Ones: How to be a Leader that Inspires Creativity and Innovation
Stephen Gates, VP and Creative Director, Global Brand Design, Starwood Hotels & Resorts Worldwide

Synthesize - Integrate insights and intelligence to get at the heart of the emotional experience.
Using Emotional Energy To Make Your Customer Experience Programs Easier, Faster and Smarter 
Daryl Travis, CEO, Brandtrust

Data Mapping - Discover new approaches to measuring and aligning your data.
Employees are the Key to Delivering your Customer's Experience
Peter Neill, Former Chief Customer Officer, Level 3 Communications

The Total Customer Experience Leaders Summit tells the whole story, from beginning to end. This is your invitation to join the conversation to gain a deeper understanding of your customer and provide you with the foresight you need to create a strategic and effective customer experience plan.

Mention code TCEL14BL & Save 15% off the standard rate. Register today: http://bit.ly/Ofcbrq

We hope to see you Miami!


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