Tuesday, July 29, 2014

Consumer Insights Canada Brings TMRE & Shopper Insights into Your Backyard

Two weeks ago, Shopper Insights in Action uncovered new trends and insights, with one common theme being shared - "Consumers want trusting relationships, they don't want cold, transactional interactions." Sir Terry Leahy, Former CEO, Tesco & Shopper Insights in Action 2014 Keynote.

Now more than ever, it's even more important to have a deeper understanding of your consumer and what they want, and that's why we're so excited to be bringing Consumer Insights Canada right into your backyard.

The Consumer Insights Canada Event focuses on the power of insights to inspire smarter decision making and shines a lens on shopper and consumer behavior in Canada.  Whether you're looking to break into the market for the first time, or just deepen your relationship with Canadian consumers - this is your must-attend event.
The North American Consumer Insights Event
September 29-October 1, 2014
The Ritz Carlton
Toronto, Ontario

You'll hear from leading Canadian insights leaders as well as experts from around the world including:

>The Art of Engagement: The Importance of Connecting with Customers in a Multi-Channel World, Canadian Tire
>Falling in Love & Having a Relationship are Two Different Things, Target Canada
>How to Embed a Culture of Customer Experience in Your Organization, BMO Institute for Learning
>Six Secret Steps to Outsmart, Out-Innovate, and Out-Adapt Your Competitors, TrendHunter.com 
>New Canadians: The New Frontier for Marketers, Yahoo! Canada & Mediacom Canada
>Parallels from a Canadian Charity: From Donor-Centric Solutions to Shopper-Centric, General Mills Canada
>Mobile NFC Payments: Canadian Opportunities, Visa Canada
>And from Brandspark, Cadillac Fairview, Colgate Palmolive, General Motors, Mastercard, Saputo and more!

Download the brochure for the full agenda: http://bit.ly/1qb4Wx2

Consumer Insights Canada provides you with the tools you need to push the agenda forward in your organizations and set the strategic framework to better understand Canadian shoppers and consumers. In addition to the insights-filled agenda, you're registration also includes BONUS ACCESS to FEI: Toronto, brought to you by the World's Leader in Advancing Innovation.

Join us in Toronto this fall! Mention code NACI14LI & Save 15% off the standard rate. Register today: http://bit.ly/1qb4Wx2

The North American Consumer Insights Team


Tuesday, July 15, 2014

Do Your Customers Expect the Unexpected?

Photo by paul bica

“Even in the familiar there can be surprise and wonder." - Tierney Gearon, author

Everyone is looking for that unique experience, product or service that will make a difference in their lives. Your customers are no exception.

They expect your brand will "wow" them yet again in some special way. And if you do, they will continue to reward you by being lifelong customers and telling their friends about your brand.

Here are some ideas to help get you started on delivering memorable and meaningful customer experiences:

Peggy L. Bieniek, ABC is an Accredited Business Communicator specializing in corporate communication best practices. Connect with Peggy on LinkedIn, Twitter, Google+, and on her website at www.starrybluebrilliance.com.

Thursday, July 10, 2014

TMRE is Where You Future is Going

This is the best conference I ever go to." - Emily Pachuta, Head of Investor Insights, UBS Financial Service

In 2013, TMRE hit record breaking attendance uniting more of the world's leading researchers than ever before.  In 2014, TMRE goes above and beyond and becomes a catalyst for disruption, growth and impact beyond measure. TMRE 2014 is jam packed with more stories, experience and value than EVER before.

The Market Research Event 2014
October 20-22, 2014
Boca Raton, Florida
Here's what we're excited about:

·         MORE PROVEN VALUE THAN ANY OTHER EVENT: Unsurpassed in quality of content, caliber of participants and opportunities to make transformative connections
·         SHARPEN YOUR SKILLSETS: Strategic Communications & Consultative Leadership, Storytelling & Data Visualization, Trend & Millennials, Activating Insights
·         REINVIGORATE YOUR TOOLKIT: Consumer Psychology & Behavioral Economics, Big Data & Predictive Analytics, Mobile, Social & Digital Insights, Competitive & Business Intelligence
·         MAXIMIZE YOUR IMPACT: Shopper Insights & Analytics, Brand Engagement & Activation, Insight Driven Innovation, UX & Customer Experience
·         YEAR-LONG NETWORKING: TMRE Connect provides year-long virtual access to the entire TMRE universe enabling you to pass along contacts, schedule follow up meetings and tap into the braintrust that is TMRE long after the conference
·         ACTIONABLE TAKE-AWAYS: The TMRE Executive Summary guarantees you can demonstrate value and actionable take-aways back at work. Return READY to share what you learned with your entire team
·         FIND OUT MORE about our VIP ambassador program, first timer mentor experience, new networking concierge and more exclusive programs that guarantee the most productive experience possible!
·         INVEST IN YOUR FUTURE AT TMRE 2014: No other event in the world delivers such a broad offering of intellectual capital - one rich in story and high in actionable takeaways.

Launched more than 12 years ago as an event focused on online market research, TMRE has grown to be the most comprehensive insights conference in the world and delivers more proven value than any other event of its kind. But please, don't just take our word for it.

Learn more about the market research industry’s #1 event here: http://bit.ly/1kB6Cwz

Mention code TMRE14BL & Save 15% off the standard rate. Register today: http://bit.ly/1oFazob

The TMRE Team